Email Marketing and Website Downtime: How to Ensure Landing Pages Are Always Accessible

Posted on April 2nd, 2025 by Oleksandr Rohovnin in Explainer

Computer monitor displaying a structured layout with shapes and icons, symbolizing a landing page.

You know how important ensuring your business's round-the-clock availability is, especially if you operate across different time zones. With online businesses, marketing and sales never stop, catering to consumers 24/7 through chatbots, AI assistants, and server redundancy.

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How SSL Certificate Monitoring Ensures Brand Trust and Credibility

Posted on March 20th, 2025 by Simon Rodgers in Monitoring, Explainer

Chain locked by a padlock.

See that little padlock icon to the left of our URL in the address bar? That shows the website is protected by an SSL certificate. It's a great way to tell potential customers that your brand is trustworthy.

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Tracking Complex User Transactions to Ensure E-Commerce Success

Posted on February 26th, 2025 by Richa Gupta in Monitoring, Explainer

Interconnected digital pathways and icons representing e-commerce elements like shopping carts and payment gateways, symbolizing complex user transactions and data flow.

Did you know that, on average, 70% of online shoppers abandon their carts? Yep, seven out of ten people leave without making a purchase. That's according to the Baymard Institute, which analyzed data from 49 different sources. Crazy, right?

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Uptime Monitoring: A Complete Beginner's Guide

Posted on February 13th, 2025 by Simon Rodgers in Monitoring, Guides, Explainer

Modern control center with multiple screens displaying real-time website uptime monitoring and server performance.

Uptime monitoring checks whether a website, server, or online service is available. It runs automated tests at set intervals, verifying responses and sending alerts if a failure occurs. Businesses rely on uptime monitoring to detect issues early, prevent revenue loss, and maintain customer trust. A website outage can harm reputation, impact SEO rankings, and disrupt operations.

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What is Data Cleansing and Why Does it Matter for Vulnerability Monitoring?

Posted on January 23rd, 2025 by Simon Rodgers in Monitoring, Explainer

Links between data cleansing and vulnerability monitoring, showing purified data streams transitioning into interconnected nodes with real-time analysis.

If your business relies on data for decision-making, you'll know how important data cleansing is. But it's not just a key part of gaining accurate and reliable insights — it's also important for security. We'll look at what data cleansing is, how it relates to vulnerability monitoring, and how to get started.

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