Simplified DNS Management for Faster Website Performance

Posted on April 22nd, 2025 by Simon Rodgers in Tools, Explainer

Three-icon diagram—computer icon points via arrow to a server icon, which points via arrow to a globe icon—illustrating the DNS lookup flow.

Have you ever launched a website, made a DNS change, and then waited and waited some more for it to go live? You are not alone.

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Email Marketing and Website Downtime: How to Ensure Landing Pages Are Always Accessible

Posted on April 2nd, 2025 by Oleksandr Rohovnin in Explainer

Computer monitor displaying a structured layout with shapes and icons, symbolizing a landing page.

You know how important ensuring your business's round-the-clock availability is, especially if you operate across different time zones. With online businesses, marketing and sales never stop, catering to consumers 24/7 through chatbots, AI assistants, and server redundancy.

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How SSL Certificate Monitoring Ensures Brand Trust and Credibility

Posted on March 20th, 2025 by Simon Rodgers in Monitoring, Explainer

Chain locked by a padlock.

See that little padlock icon to the left of our URL in the address bar? That shows the website is protected by an SSL certificate. It's a great way to tell potential customers that your brand is trustworthy.

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Tracking Complex User Transactions to Ensure E-Commerce Success

Posted on February 26th, 2025 by Richa Gupta in Monitoring, Explainer

Interconnected digital pathways and icons representing e-commerce elements like shopping carts and payment gateways, symbolizing complex user transactions and data flow.

Did you know that, on average, 70% of online shoppers abandon their carts? Yep, seven out of ten people leave without making a purchase. That's according to the Baymard Institute, which analyzed data from 49 different sources. Crazy, right?

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Uptime Monitoring: A Complete Beginner's Guide

Posted on February 13th, 2025 by Simon Rodgers in Monitoring, Guides, Explainer

Modern control center with multiple screens displaying real-time website uptime monitoring and server performance.

Uptime monitoring checks whether a website, server, or online service is available. It runs automated tests at set intervals, verifying responses and sending alerts if a failure occurs. Businesses rely on uptime monitoring to detect issues early, prevent revenue loss, and maintain customer trust. A website outage can harm reputation, impact SEO rankings, and disrupt operations.

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